Category & Shopper Strategy Manager

Location:

Grand Rapids, MI, US, 49503

Perrigo Company is dedicated to making lives better by bringing Quality, Affordable Self-care products that consumers trust everywhere they are sold. Help us do it.

External applicants please note: To apply to this position please click the APPLY button at the bottom of the application. (The SAVE button will only save your profile information but not submit an application for this open position.) Thank you.

Description Overview

We are currently looking for a Category & Shopper Strategy Manager to join our team in Grand Rapids, MI. Remote locations will also be considered.

To support and lead, the development and delivery of critical category and shopper stories in the U.S. that enable delivery of the plan. The role involves multifunctional interaction with marketing, sales and Perrigo’s retail partners to include our blended brand business model.

Scope of the Role

Own the development of critical category stories that will support Perrigo’s blended brand business model with inputs from Circana/Nielsen data, retailer knowledge and marketing. These stories will include market data/trends and identify the size of the prize for both Perrigo and the retailer. Customize these stories for critical retail partners while creating class of trade versions that will be adapted for all of sales.

Position yourself as the shopper expert for your assigned retail partner in order to develop disruptive merchandising tactics and trade marketing plans that will be implemented in partnership with the sales team.

Be the category expert for your assigned category, using data and insights to shape strategy and deliver results. Develop relationships with account managers, marketing managers, data resource contacts, and other resources to create, execute, and measure a comprehensive category strategy.

Tracking of Sales fundamentals (share of shelf, share of SKU, display) for your assigned category, and development of plans to improve. Analyze in store activity to understand return on investment to improve future activity. Reporting to Business Unit Leadership team on initiative performance, highlighting opportunities and barriers to success, and recommending course correction plans.

Experience Required

A bachelor's degree is required or an equivalent combination of education and/or experience.

Typically, a minimum of 6 years relevant experience.

Must have experience that demonstrates a track record in achieving sales targets through effective negotiation and executional excellence.

Personal drive to achieve and able to prioritize differing demands from customers internal and external.

Sound personal organization skills.

Very strong analytical skills using Circana/Nielsen and syndicated data metrics to diagnose business trends.

Capable of combining multiple data points into a clear, concise, and compelling PowerPoint sales deck.

Must be able to influence others by considered thought and argument.

Ability to use data and personal contacts to identify market trends and ensure the business is advised of same so that it is in the best competitive position.

Current awareness of regulatory framework and forthcoming legislation that will affect the business and ensure colleagues/subordinates are apprised of same.

External applicants please note: To apply to this position please click the APPLY button at the bottom of the application. (The SAVE button will only save your profile information but not submit an application for this open position.) Thank you.

We are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or other characteristics protected by law. Our full Equal Employment Opportunity and Affirmative Action Policy Statement is available on our main career site in English and Spanish and will be provided in other accessible forms for persons with disabilities. #DIV