Global Senior Brand Manager
London, GB, SW11 7BW
Perrigo Company is dedicated to making lives better by bringing Quality, Affordable Self-care products that consumers trust everywhere they are sold. Help us do it.
Description Overview
Are you naturally curious by nature, proactive and a good influencer? With a passion for healthcare and brands, looking for an opportunity to make a difference?
We are hiring an experienced Global Senior Brand Manager to work on a key strategic global category in one of our European Head Offices.
Concept Writing experience for NPD (New Product Development), and central marketing experience is critical for this role.
Scope of the Role
In this role, you will:
• Support in leading the total brand & category strategy across Europe
• Coordinate and influence the cross-functional team (regulatory, innovation, quality, supply,…) & senior management stakeholders.
• Develop 5Y category strategy to define a clear growth roadmap with a consumer first approach (product innovation, go to market strategy, activation platform,..)
• Anticipate consumer trends, competition & new regulations and how these fit into our growth strategy roadmap.
• Actively collaborate with top tier countries across Europe
• Define and execute innovation pipeline (concept, research, development & master text)
• Collaborate with creative & media agencies to lead the activation toolkits (TVC, digital, POS,…), with the right consumer insights & touchpoints in partnership with top tier countries.
• Report, track, learn & suggest improvements by analysing the impact on sales of marketing actions.
• P&L ownership including A&P management and optimisation.
Experience Required
- Leadership skills with a proven record as a strategic thinker and equally the ability to execute with excellence
- Solid business acumen, strong written and oral communication skills
- Ability to work at pace with a constant willingness to learn
- Proven track record in generating growth through creative thinking, NPD management and 4Ps excellence.
- Stakeholder management skills able to influence peers, leadership, exec and local teams
- A strong drive for results, proactive & curious attitude, and performance tracking (Analytical skills and ability to build KPIs)
- Moderate travel: 20-30% of the time
- Advanced English
- Experience analysing market data (IQVIA, Nielsen, IRI,…) & financials (P&L ownership)
- (6 years +) preferably in Healthcare, OTC or FMCG and someone who loves to roll up their sleeves and lead by example.
We are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or other characteristics protected by law. Our full Equal Employment Opportunity and Affirmative Action Policy Statement is available on our main career site in English and Spanish and will be provided in other accessible forms for persons with disabilities. #DIV